Dashboard

Welcome back! Here's what's happening with your streams.

—
—
Total Streams
—
—
Active Avatars
—
—
Avg Watch Time
—
—
Conversion Rate
Finance Quick View
MTD Revenue
—
No data yet
Gross Profit
—
No data yet
Net Profit
—
No data yet
Avg Order Value
—
No data yet
Stream Performance
Last 30 days · Viewers & Revenue
Top Avatars
Recent Streams
Name Avatar Platform Duration Viewers Revenue Status
No streams yet
Your recent streams will appear here once you go live

Create Avatar

Set up a new AI host persona for your streams

Schedule Stream

Plan your next live session with an AI avatar

AI Avatars

Manage your AI streaming personas

No avatars configured
Create your first AI avatar to start streaming

Scripts & Templates

AI-generated and curated stream scripts

Template Name Type Source Retention Conversion Actions
No script templates yet
Create templates or import from scouting results

Schedules & Streams

Manage upcoming and past live streams

Stream Name Date & Time Avatar Channel Duration Status Actions
No streams scheduled
Schedule your first stream to see it here
—
No active stream Go to Schedules to create one →
LIVE
—
—
Stream Preview
LIVE
—
Offline No stream active
Controls
Current Segment
No active segment —
All Comments
Questions
Purchase Intents
No messages yet
Chat will appear here when a stream is live
AI Suggested Lines
No suggestions yet
AI suggestions appear here during an active stream
Sentiment & Engagement
Negative Neutral Positive
—
Comments/min
 
—
Reactions/min
 

Analytics

Track performance and optimize your streams

to
+12%
—
Total Streams
+18%
—
Total Watch Time (hrs)
+5%
—
Avg Retention
+0.4%
—
Conversion Rate
Avatar Performance
Peak Performance Hours
Script Performance
ScriptUsesAvg RetentionAvg Conv.Revenue Impact
No script performance data
Performance metrics will appear here once scripts are used in streams
Revenue & Profit by Avatar
AvatarStreamsRevenueCOGSGross ProfitMarginRevenue/Stream
No avatar revenue data
Create avatars and run streams to see revenue breakdowns

AI-Generated Reports

Insights and recommendations from your AI engine

No reports yet
Reports generate automatically after streams end — run your first stream to see AI-powered insights here

Settings

Manage your account, channels, and preferences

Channels
API Integrations
Brand & Safety
Team
Connected Channels

Add your stream key from each platform to enable live streaming. Stream keys are private — never share them.

TT
TikTok
Not connected
Not connected
YT
YouTube Live
Not connected
Not connected
WN
Whatnot
Not connected
Not connected
More Platforms
IG
Instagram Live
Not connected
Not connected
FB
Facebook Live
Not connected
Not connected
TW
Twitch
Not connected
Not connected
API Integrations

Add your API keys to unlock AI features and live streaming. Keys are stored in memory for this session only.

Perplexity API Key
Powers AI scouting and script generation
HeyGen API Key
Connects your AI avatars for live streaming. Get it from HeyGen Settings →
OBS WebSocket
Connects to OBS Studio for stream control. Enable in OBS → Tools → WebSocket Server Settings.
Backend Service
api.luminacast.com — managed automatically
● Connected
Brand Voice

Define your brand's communication style and tone guidelines for AI avatars.

Brand Guidelines
Safety Filters
Block profanity
Automatically filter inappropriate language from AI responses
Auto-moderate spam
Detect and hide repetitive or spammy chat messages
Flag sensitive content
Alert when AI detects potentially sensitive topics in chat
Team Members
AP
Andrey Polevoy
andrey.polevoy@gmail.com
Owner
JD
Jamie Davis
jamie.davis@company.com
Admin
SK
Sara Kim
sara.kim@company.com
Viewer

Products & Finance

Manage your product catalog, costs, and revenue performance

—
Total Revenue (MTD)
—
Total Costs (MTD)
—
Gross Profit (MTD)
—
Gross Margin
—
Active Products
Product Catalog
P&L Breakdown
Cost Structure
Performance
Product Category Cost Price Margin Units Sold Revenue Stock Status Actions
No products added yet
Add your first product to start tracking sales and margins
Revenue vs Costs (Last 30 Days)
Margin Trend
Monthly P&L Statement
Line Item Feb 2026 Jan 2026 Change
No P&L data yet
P&L data will appear once products and streams are added
Cost Breakdown by Category
Operating Costs Breakdown
HeyGen API (Creator Plan)
Avatar streaming, voice synthesis
—
Perplexity API
Script generation, analysis
—
OBS + Plugins
Scene transitions, effects
—
Platform Fees
TikTok Shop (5%), Whatnot (9.5%)
—
Shipping & Fulfillment
Per-order shipping cost
—
Product Cost (COGS)
Avg. cost per unit across catalog
—
Total Monthly Costs —
Revenue by Product (Top 5)
Units Sold per Stream
Product Performance by Stream
Stream Product Avatar Units Sold Revenue COGS Gross Profit Margin
No stream data yet
P&L data will appear here after your first completed stream

Stream Scouting

Discover and analyze live selling streams — powered by Apify

○ Idle — Configure search terms below and press Start
What to Scout
TikTok ● Active — credential-free via Apify
Whatnot ○ Coming soon
Scouting Settings
Add specific TikTok accounts to always check
Discovered Streams
0 active
No streams discovered yet
Start scouting to discover live shopping streams
Session History
All past scouting sessions
Loading session history...
Reviewed Streams
No streams reviewed yet — start scouting
Generated Scripts
Generate scripts from discovered streams using AI